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Easy Ways for Lawyers to Generate New Business

By Stefanie M. Marrone on June 16, 2022
Posted in Business Development, Business Referrals
eggs in basket

I was talking to a lawyer recently who shared with me a story I hear too often. His client’s longtime in-house legal team changed when the general counsel left his…

Paula Edgar on How to Appropriately Commemorate Juneteenth in 2022

By Stefanie M. Marrone on June 16, 2022
Posted in Diversity & Inclusion
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This is a guest post by Paula Edgar. Make sure to follow her on LinkedIn and visit her website for the resources she mentions in the post.
The 2022 commemoration

…

Quick Tips for a Better LinkedIn Profile Photo

By Stefanie M. Marrone on June 15, 2022
Posted in LinkedIn, Personal Branding
LinkedIn Profile Pic to-do

A strong professional profile photo is one of THE most important parts of your LinkedIn profile.

Your profile picture appears in all of your LinkedIn searches and on Google, and…

Why You Don’t Need to Post on LinkedIn Every Day

By Stefanie M. Marrone on June 14, 2022
Posted in LinkedIn, Social Media
The key to creating a successful and effective social media strategy is having intentional posts with purpose that support your business and brand

You don’t need to post on LinkedIn every day to be successful on LinkedIn. Wait, did Stefanie Marrone, the Social Media Butterfly herself just say that? Yes! Here’s what I…

Nine Ways to Enhance the Reach and Networking Power of Your Content

By Stefanie M. Marrone on June 8, 2022
Posted in Content Marketing, Social Media
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Today you really must use content marketing to amplify your marketing efforts. If you’re not, you’re not taking advantage of all of the tools you have to ensure that your…

13 Ways to Develop a Successful Social Media Strategy at Any Size Firm

By Stefanie M. Marrone on June 7, 2022
Posted in Branding, Client Development, Content Marketing, Lead Generation, LinkedIn, Marketing, Motivation, Networking, Personal Branding, Personal Development, Social Media
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I’m often asked how to develop a successful social media strategy, and it’s a lot easier than you think it is. Firms of all sizes and budgets can do it

…

How to Start Your Own Business and Become an Entrepreneur

By Stefanie M. Marrone on June 7, 2022
Posted in Entrepreneur, Women Who Wow
Branding yourself helps you stay top of mind with the people who can refer work to you, hire you and recommend you for opportunities. It's simply not enough to be great at what you do in a saturated field. 

Two and a half years ago I left my comfortable law firm job. I didn’t know what I was going to do next and I didn’t have a Plan B.…

The Difference Between the Three LinkedIn Profile Levels and How to Achieve Them

By Stefanie M. Marrone on June 5, 2022
Posted in LinkedIn, Social Media
LinkedIn Success Tips

Have you ever wondered what are the levels of LinkedIn profiles and how you can achieve a more advanced profile. I am asked this question quite often so I thought…

Five Steps to Create a Successful Social Media Strategy

By Stefanie M. Marrone on June 3, 2022
Posted in Content Marketing, Social Media
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Do you have a social media strategy or are you just posting occassionally or even regularly without goals and concrete direction?

If you don’t, you need to create one ASAP…

Why Your Firm Needs a Content Syndicator Like JD Supra to Extend the Reach of Your Content

By Stefanie M. Marrone on June 3, 2022
Posted in Branding, Business Development, Content Marketing, Legal marketing

When it comes to content distribution and amplification, I really do get by with the help of my friends.

Many law firms (and their lawyers) invest considerable time writing great…

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Stefanie Marrone advises law firms (of all sizes), professional service firms, legal tech and B2B companies, professional associations and individuals on the full range of marketing and business development consulting services

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