Here are four ways that I’ve achieved success on social media (the Cliffs Notes: being authentic, being responsive, adding value and consistently engaging)
- Be Authentic – we’re drawn to people
Four Ways to Achieve More Success on Social Media
Why When You Post Content to LinkedIn Is Just as Important as What You Post
There IS a right and wrong time to post content on LinkedIn IF you want to make sure that your content has maximum impact. And who doesn’t?
I wish there
The Section of Your LinkedIn Profile You’re Probably Overlooking but Shouldn’t
It’s important to fill out the experience section of your LinkedIn profile in addition to the About section (your bio).
A lot of people think that if they have their
How Much Responsibility Do You Have to Share Content on LinkedIn That Is Produced by Your Company/Firm?
How much responsibility do you have to share content that is produced by your company/firm? Absolutely none.
I see a lot of people who feel that they have to share
Join Me and Lawyer Extraordinaire Frank Ramos on April 9 for a Webinar on How to Effectively Use LinkedIn Today
I am so excited to present this free webinar on April 9 at 12pm ET on how to use LinkedIn effectively with Frank Ramos (who is LinkedIn famous as far
Five Ways to Create a More Effective Content Marketing Strategy
Did you know that 27 million pieces of content are being distributed on a daily basis?
That’s a lot of content. But not all of it is good. And it needs to be good – really good in fact – in order for it to be worthwhile to spend the time to create it.
It’s also not the quantity, it’s the quality and then what you do with it to ensure that your target audiences actually see your content.
Many businesses are leveraging content to enhance brand awareness and lead generation/sales, but most organizations don’t know how to create an effective content marketing strategy.
Effective content marketing requires advance planning, having a consistent presence with your target audience on social media, blogs and email marketing, setting measurable and attainable goals, knowing your target audience and a powerful, multipronged promotion plan.
Here’s how.
How to Create a Realistic Plan for Business Development
It’s so easy to put off business development and marketing – especially now when we are still social distancing. But it’s actually never been more important to invest in your
Why Hashtag Holidays Like National Puppy Day Are Just What We Need Right Now
I don’t know about you but the last year has been pretty heavy in every way. From navigating suddenly working from home full time to dealing with a global pandemic
Easy But Impactful Ways to Stay in Touch With Your Professional Network
It’s so easy to be forgotten today when we are not seeing each other in person on a regular basis.
That means the onus is on you to maintain relationships
A Simple Way to Become More Successful on Social Media
Did you know that there’s no way for every single person who is a connection of yours on LinkedIn to see every single post of yours?
In fact the odds