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How to Be a Better, Kinder Professional

By Stefanie M. Marrone on August 8, 2019
Posted in Career Development, Motivation, Personal Branding, Personal Development

I’ve been writing a lot about being kinder and had a few more ideas on how to be a better, kinder professional. It will benefit you and those around you…

How to Be a More Effective Networker

By Stefanie M. Marrone on August 6, 2019
Posted in Business Development, Business Referrals, Career Development, Client Development, Lead Generation, Leadership, Networking

I came across a great article with helpful tips on networking best practices that I wanted to share. The main points from it are:

1. Never ask for what you…

How to Create a Client-Centric Mindset at Your Firm

By Stefanie M. Marrone on August 5, 2019
Posted in Branding, Business Development, Business Referrals, Client Development, Content Marketing, Lead Generation, LinkedIn, Marketing, Personal Branding, Personal Development
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As a legal marketing professional, your job is to aid lawyers to identify ways in which your firm can add value to a client/contact and solve an issue that they …

Should I Accept a LinkedIn Request from Someone I Don’t Know or Don’t Know Well?

By Stefanie M. Marrone on July 31, 2019
Posted in LinkedIn, Marketing, Personal Branding, Personal Development, Social Media
linkedin

I get a lot of questions on whether to accept a LinkedIn connection request from someone you don’t know well or don’t know at all. My thoughts on this is…

personal growth

How to Truly Grow and Learn From Those People Around You

By Stefanie M. Marrone on July 22, 2019
Posted in Career Development, Future Leaders, Leadership, Marketing, Personal Branding, Personal Development

Deep thought of the day from Jen Sincero’s terrific You are a Badass book: We attract people into our lives for a reason, just as they attract us into theirs.…

How to Effectively Use Holidays to Your Advantage in Your Social Media and Content Marketing Strategy

By Stefanie M. Marrone on July 16, 2019
Posted in Content Marketing, Lead Generation, LinkedIn, Social Media
Content Marketing and Holidays Blog Image

Using the holidays in your social media strategy is a clever way to outshine your peers. You can demonstrate that you are a good corporate citizen and show that your…

What not to do on LinkedIn tips image

Don’t Make These Mistakes on LinkedIn

By Stefanie M. Marrone on July 16, 2019
Posted in Business Development, LinkedIn, Marketing, Personal Branding

There are countless articles on best practices and tips for what to do on LinkedIn, but, I wanted to focus on what NOT to do on the platform because I …

LinkedIn Praise

Showing Gratitude Toward Others – A Note That Touched Me

By Stefanie M. Marrone on July 9, 2019
Posted in Client Development, Legal Marketing Association, LinkedIn, Marketing, Social Media

I love helping people maximize social media for their branding and business development goals, and I often speak to legal marketers about social media and content at various conferences. I …

McKee

Why It’s So Important to Cultivate Your Alumni Network

By Stefanie M. Marrone on June 28, 2019
Posted in alumni, Business Development, Business Referrals, Client Development, Lead Generation

We are all the sum of each of our professional experiences, which greatly help to shape who we are today.

In 2007 I joined named a young, entrepreneurial firm, McKee…

linkedin 101

LinkedIn 101: Master LinkedIn Profile Basics, Build Your Brand and Generate Leads

By Stefanie M. Marrone on June 25, 2019
Posted in Business Development, Lead Generation, LinkedIn, Marketing, Networking, Personal Development, Social Media

The quieter days of summer are a great time to make enhancements to your marketing and business development efforts – especially when it comes to your LinkedIn profile. A robust…

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Stefanie Marrone advises law firms (of all sizes), professional service firms, legal tech and B2B companies, professional associations and individuals on the full range of marketing and business development consulting services

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