Today one of my clients asked me to provide a quick list of things their employees can do to promote events and other items posted by the company on LinkedIn
Your Quick LinkedIn Promotion To-Do List
Hashtags 101: How Changing Just a Few Characters Can Make a Huge Difference in Your Hashtag Strategy
It is so important to check the number of followers that a hashtag has before you use it.
Just changing a letter can make a huge difference in the number
How to Format Your Content for LinkedIn for Maximum Impact
The way you format your LinkedIn posts is just as important as what you say.
You have just 1300 characters to get the attention of your audience so use it
What You Need to Know About the New LinkedIn Page Admin Roles
Have you suddenly noticed the words “Super Admin view” appear on your LinkedIn company page? I did one day and looked into it further.
LinkedIn has expanded the rollout of
How You Can Use Social Media Effectively Right Now
Social media has never been more important or build your brand and business especially while social distancing and individuals continue to use social to vet and research you.
Here are
How to Create a Strategic Custom LinkedIn Headline
Your LinkedIn headline is the MOST critical part of your profile because, along with your name and profile photo, it is the first thing people see when they find you
Why it’s Important to Find Your Authentic Voice When Creating Social Media Posts
Customers aren’t interested in businesses that publish dry, corporate-style social media posts.
Instead, let your brand’s personality shine through in everything you share on social media.
Be yourself. Be authentic.
Social Media Advertising Basics
While social media isn’t a place to be overly salesy, it is a marketing channel and you shouldn’t ignore the opportunity to use it to help you make sales as
Guest Post: Why You Should Use LinkedIn Messaging
This is a guest post by Joshua Baron, a lawyer in private practice in Salt Lake City, Utah.
Messaging is the best and most underutilized tool on LinkedIn.
I used
Why You Should Unfollow, Delete and Block People on Social Media
Unfollow. Delete. Block.
It’s in your hands. You have control over who has access to you on social media and what you see.
I recently did a personal social media