I am thrilled to be featured in a recent Practising Law Institute (PLI) #inSecuritiesPod podcast along with Deborah Farone.
In the podcast, Deborah and I discussed the strategies and
Join Me for a Free Social Media Master Class on June 4 at 1pm ET
Please join me for a FREE virtual program on Thursday, June 4 at 1pm ET.
Online networking, social media and content marketing is crucial to market your firm and yourself
11 Ways Senior Law Firm Associates and Junior Partners can Build Their Business and Brands
It’s a challenging time for everyone in terms of generating new business.
Some clients are reluctant to engage with outside counsel and certain matters have been put on hold with
How Sharing Documents on LinkedIn Can Build Your Business and Brand
If you’ve been wondering how to get started creating content on LinkedIn, sharing your expertise via a simple document can help you generate new opportunities for your brand or business.
10 Quick Ways You Can Build Your Brand and Business on Social Media
I wanted to share a few quick tips on to use social media to build your business and brand:
- Share content that is helpful and useful for your target audience
Why You Should Outsource Your Content
I love to write, and I write often on my blog and JD Supra. But did you know that I write articles, blog posts, social media content, web copy, bios,
14 Ideas to Create Engaging Social Media Posts
It can be hard to come up with new content ideas on a consistent basis, especially when you are a solo practitioner, small- or mid-size firm, but it’s crucial. The
What Not to Do With Your Content During COVID-19
When it comes to content, being sensitive to current market conditions and disseminating content and programs that are designed to inform your clients and help them navigate this unprecedented time
Four Secrets to Creating Professional, High Quality Videos From Home
Video is a powerful way to communicate on social media, especially now. I’ve been experimenting with video and noticed my engagement on this type of content is much higher than
Become a Social Media Master: 8 Tips on Achieving Super Star Status as a Social Media Marketer
I am often asked by friends, industry colleagues and lawyers about how they can become stronger social media marketers both for themselves, their lawyers and their firms. I always say that that it’s not hard to do if you are committed and resourceful – it just involves being more clever and creative about the content and visual assets that you do have. It also involves a significant time commitment to stay top of mind in order to effectively engage with clients, prospects and other key influencers to strengthen your brand and to generate real business. If you’re willing to do those two things, mastering the techniques is easy. Now let’s get to work!