Here are 23 tips any brand or individual can use to grow their social media presence on any channel starting today.
- Develop a client-centric approach to social media – craft
No matter how brilliant a lawyer is, he/she is unlikely to steadily bring in business throughout their career solely through providing high-quality legal services.
In any relationship-driven business, the vast majority of work goes to those who not only do great work but who understand their clients’ businesses inside and out, make their clients look good both internally and externally, and are the kind of people with whom clients genuinely like working.
That being said, building relationships takes patience, persistence and a personal touch, which are skills that all of us can refine and polish.
I’ve put together tips for lawyers at any level focusing on cultivating and strengthening relationships (although they can be adapted to anyone in pretty much any field). I hope they inspire you (and lead to new clients)!
I’ve been profiling “Women Who Wow” all year long – it was supposed to be a series during Women’s History Month but then the world was derailed by the pandemic, and I know so many fantastic women, so I thought why not continue the series all year long? In this installment, learn more about Laura Powers, the Director of Development and Communications at the Philadelphia Bar Association.
I met Laura when we were both elected to serve on the Legal Marketing Association’s inaugural Northeast board, and it was great to work with her – she is collaborative, super smart and fun to work with. Learn more about Laura.
I hope you will join me for this free Legal Value Network webinar next Thursday 11/19 at 12pm EDT on how legal professionals can use LinkedIn to build their brands…
There are a lot of busy executives who would like to write blog posts and articles but either they don’t have the time or writing isn’t their strong suit.
On…
I’ll be presenting a free webinar for the Legal Value Network on November 19 at 12pm EDT on “How to Use LinkedIn for Brand Building and Client Development Today…
Here are some quick, easy tips on how to create a strong LinkedIn headline
Your headline is one of the most important parts of your LinkedIn profile. It not only…
As we approach the holiday card season (side note – stay tuned for an article on how to create an appropriate holiday card that reflects current pandemic conditions), it is…
If you’re not using social media professionally, you should be. Especially with the pandemic throwing a curveball into our lives over the past seven months and making online networking and …
It’s so easy to forget to be client-centric all the time especially during this extraordinary past 7 months filled with new stressors and pressures.
It’s also easy to be forgotten…