Of course everyone learns and thinks differently – our brains are each hard wired uniquely – different strokes for different folks.

All throughout my formative school and college years, I was a traditional note taker, writing things down with an old-fashioned pen and paper. Despite the advent of many cool tech tools designed to make

I am thrilled to be in this new Legal Marketing Association video series featuring members from all over the regions on why you should advocate, attend, celebrate, connect, join and learn with the LMA. Getting involved with the LMA is a great way to build your personal brand, meet others in our industry from all

Who doesn’t wish there was more time in the day? Do you ever feel like you aren’t giving 100% to anything because you just run out of time? Personally I just want some more quiet time to think and less time being chained responding to my email, which I could spend days doing.

It seems like we are being pulled in so many different directions that it’s difficult to keep track of, let alone stay on track of the multiple projects and to do’s we are constantly juggling in our professional and personal lives. (I admit that I sometimes lose the post-it notes that are supposed to help me manage my projects.) So when I saw an invite for an LMA event that would help me become a better project and time manager featuring leading recruiter and trainer Eva Wisnik, I immediately signed up for it (and made the time to attend it).

I also had the opportunity to interview Eva after the event to ask her for her top project and time management tips (thank you to my trusty producing partner Rob Kates for filming it). During the interview, we also talked about how to enhance our ability to manage the ever-increasing demands on our time and what trends Eva is seeing in the recruiting market today.


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I recently listened in to a Legal Marketing Association CMO and Small Firm/Solo Marketer webinar featuring the perspectives of three chief marketing officers on a variety of topics (many of them submitted by LMA members themselves), including staffing, hiring, delegating, maximizing time with firm leadership, and their best tips for setting yourself up to be a successful leader in your firm.

This is the kind of webinar that is helpful for legal marketers at all levels and at any size firm, but especially for someone like me who is also a CMO at a smaller firm. 
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In case you want to know a little more about me,  how I got started in legal marketing, what I enjoy most about what I do and why volunteering for the Legal Marketing Association has been so rewarding for me, here’s an interview that I did with the LMA Northeast Region last year when I served as the secretary on the board of directors in 2017 and 2018.

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Speaking at a conference has many benefits – it helps you build your brand, establish yourself as a subject-matter expert, increase your professional network and open doors that can lead to new connections, jobs, referrals and so much more. Kara McKenna and I recently had the good fortune of serving as co-programming chairs of the 2018 #LMATech Midwest Conference, which was a great way for us to get to know each other better and also learn what makes a good and bad speaking submission.

We learned about innovations taking place within our industry and those legal marketers who are leading them. We also picked up some helpful skills on what makes a compelling speaking submission and the reverse of that – what does not.

After reading through more submissions than we can count at this point, we feel like we are in a position to give advice on how potential speakers can make themselves stand out from the pack. We put some tips together in an article for JD Supra “Want to Be Selected as a Conference Speaker? Here’s How to Increase Your Chances.”  
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