This is a great example of a lawyer writing a non-traditional client-focused piece of content in these challenging times.
Thank you to Conn Kavanaugh Rosenthal Peisch & Ford, LLP for standing out in a sea of sameness and “me me me” lately.
Remember – always show versus tell – and everything you publish right now should be with your clients in mind – their needs, their challenges, easing their anxieties and concerns.
Keep a running list of your firm successes and unrelated news and post
them after the flattening of the curve. Your guiding light right now should be to only post helpful, value-added content that ties into the current market conditions.
Stay safe and stay smart.
