I came across a great article by industry leader and friend Deborah Farone on law.com on legal marketing in the time of COVID-19. The line that resonated with me most was “They will all need lawyers. Firms need to have a concerted effort to look at the future and how these changes will affect their

A friend sent me this today and it really hit home for me on so many levels.

She said “You fall, you rise, you make mistakes, you live, you learn. You’re human, not perfect. You’ve been hurt, but you’re alive. Think of what a precious privilege it is to be alive – to breathe, to

It goes without saying that we are in uncharted waters. The COVID-19 crisis is impacting law firms, their employees and, of course, their clients. Events are being cancelled. Schools and businesses are being closed. Employees are being sent home to work. Entire industries are suffering.

In this environment, legal marketers are grappling with how to

I am working with a client on ensuring we have thought of everything when it comes to preparing for the majority of employees working from home during the coronavirus crisis.

Some firms have completely shifted to a remote working model, which means you likely do not have a receptionist manning the phones, especially small- and