Last night I presented a program on how to encourage lawyers to use LinkedIn more effectively for the New York LMA MarTech SIG Group.
It was my first time back
Recap of the New York LMA MarTech Program on Getting Your Lawyers to Link in to LinkedIn
Join Me for an LMA New York Program on How Lawyers Can Enhance Their LinkedIn Presence
Tomorrow is my first time back on the speaking circuit since having a tough few months personally – so many people pretend like everything is great in their personal lives
How to Ensure Your Firm’s Social Media Strategy Supports Your Business Development Goals
You only have four months to make a real difference in your business development and marketing efforts from now until the end of the year. Social media success is so
Remember to Create a Custom LinkedIn URL
Here’s an easy and essential LinkedIn tip that everyone should do ASAP – create a custom LinkedIn URL. If you don’t, you’ll have a bunch of random characters at the
Social Media Tip: Why Listening to Your Competitors is Important
Here’s a social media tip for this Friday:
Social media listening or “spying” 👀 on your competitors has many benefits – you’ll get insights into their followers, the content that
The Three Components of a Strong LinkedIn Presence
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- building and maintaining a strong, optimized profile
- making strategic connections
New LinkedIn Company Page Enhancements You Need to Know About
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As a legal marketing professional, your job is to aid lawyers to identify ways in which your firm can add value to a client/contact and solve an issue that they
Top Summer Downtime Marketing and Business Development To-Do’s
The summer is a great time to reconnect with contacts and focus on your business development and branding efforts. Instead of taking a break from doing business development and marketing activities while the sun is shining, smartly use this time to focus on those marketing activities you always wish that you had more time to do. This is great way to get an advantage over your competitors who may be lounging poolside for the summer. Here are some ideas on how you can incorporate in-person networking and online networking to help you build your brand and your book of business.