Leadership

Women Who Wow: Leslie Valenza

By Stefanie M. Marrone on February 1, 2022

Posted in Career Development, Future Leaders, Leadership, Legal marketing, Motivation, Networking, Personal Branding, Personal Development, Women Who Wow, Women's Initiatives

Leslie Valenza is a communications professional with 15 years of legal marketing experience. As a vice president at Poston Communications, she manages the development of a range of knowledge-based content for law firm and other professional services clients, from awards submissions to blog posts and bylined articles, to website copy and video scripts, along with other digital media materials.

Before joining Poston Communications, she worked for nearly 10 years at an Am Law 100 firm where she collaborated with leaders to elevate the firm’s brand in key markets and industries as the manager of media relations.

Prior to that role, Leslie worked at a strategic communications firm.

Leslie is a member of the Legal Marketing Association’s Mid-Atlantic Region Newsletter Committee. She has volunteered for a range of nonprofit organizations, including the American Cancer Society, RaiseAChild and the Los Angeles Diversity Film Festival, for which she led the organization’s first East Coast event.

She lives in Richmond, Virginia, with her husband and daughters.

Learn more about Leslie in this Women Who Wow profile and connect with her on LinkedIn.

Women Who Wow: Betsi Roach

By Stefanie M. Marrone on January 13, 2022

Posted in Career Development, Leadership, Motivation, Personal Branding, Personal Development, Women Who Wow, Women's Initiatives

The next Woman Who Wows is Betsi Roach, who I have known for many years when she was the executive director of the Legal Marketing Association. Betsi led the LMA with grace, collaboration and humility.

She understood members’ unique challenges, developing policy and advocacy campaigns to address these challenges, and worked with volunteers to create educational programs and content to meet member needs

Betsi is now the executive director of CLOC (Corporate Legal Operations Consortium), the world’s leading association for legal operations professionals.

Learn more about Betsi and why she’s a woman who wows.

How Companies Can Stop the Great Resignation

By Stefanie M. Marrone on November 1, 2021

Posted in Career Development, Future Leaders, Leadership, Motivation, Wellness, Women's Initiatives

You’ve likely heard the term the “Great Resignation” as workers quit their jobs in record numbers this year.

So how do you turn the Great Resignation around for your organization?…

What Do In-House Counsel Really Want From Their Law Firms?

By Stefanie M. Marrone on October 26, 2021

Posted in Business Development, Business Referrals, Career Development, Client Development, In-House Counsel, Lead Generation, Leadership, Marketing, Networking

Copy of Download the Results of the 2021 Leopard Solutions In-House Counsel Survey What Do In-House Counsel Really Want From Their Outside Counsel

2021 has been an unprecedented year in the legal industry. While firms were cautious during the first part of Covid, they emerged late last fall and into 2021 with a…