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How You Can Use Social Media Effectively Right Now

By Stefanie M. Marrone on January 20, 2021
Posted in Facebook, Instagram, LinkedIn, Social Media, Twitter

Social media has never been more important or build your brand and business especially while social distancing and individuals continue to use social to vet and research you.

Here are…

Why it’s Important to Find Your Authentic Voice When Creating Social Media Posts

By Stefanie M. Marrone on January 19, 2021
Posted in Facebook, Instagram, LinkedIn, Marketing, Personal Branding, Social Media, Twitter
Find your voice

Customers aren’t interested in businesses that publish dry, corporate-style social media posts.

Instead, let your brand’s personality shine through in everything you share on social media.

Be yourself. Be authentic.…

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How to Easily Create Subtitles or Captions for Your Social Media Videos

By Stefanie M. Marrone on January 12, 2021
Posted in Facebook, Instagram, Instagram, LinkedIn, Personal Branding, Personal Development, Social Media, Twitter, Video

Have you ever scrolled through Instagram and Instagram Stories or any other social platform wanting to watch a video or a story, but were in a public place and didn’t…

Why You Should Create Holiday Content for Social Media

By Stefanie M. Marrone on December 14, 2020
Posted in Content Marketing, Evergreen Content, Instagram, LinkedIn, Social Media, Twitter
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Every holiday is an opportunity to do something creative and differentiating on social media.

Why You Should Be Patient and go With Your Gut When it Comes to Your Social Media Content

By Stefanie M. Marrone on November 22, 2020
Posted in Content Marketing, Instagram, LinkedIn, Marketing, Motivation, Networking, Personal Branding, Personal Development, Social Media, Twitter
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When it comes to social media, commit to consistently posting, engaging and providing value, and using the right hashtags BUT don’t get too bogged down by interpreting the results of …

Why Veterans Day Social Media Posts Should Be An Essential Part of Your Content Strategy

By Stefanie M. Marrone on November 11, 2020
Posted in Content Marketing, Instagram, LinkedIn, Social Media, Twitter
Today is for our heroes

Today we honor and remember our veterans, and we thank them for their service and their sacrifices to our country.

If you haven’t done a social media post in honor…

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20 Must-Do’s to Enhance Your Social Media Presence and Followers

By Stefanie M. Marrone on November 10, 2020
Posted in Content Marketing, Instagram, LinkedIn, Marketing, Networking, Social Media, Twitter

Here are some must-incorporate ideas to grow your social media presence and clout, and your followers for any size firm and individual. 

  1. Only focus on the social platforms where your

…

10 Things You Must Do on Social Media Before You Post Anything

By Stefanie M. Marrone on September 25, 2020
Posted in Facebook, Instagram, LinkedIn, Social Media, Twitter
Must Do

I see a lot of people and organizations post content to social media without having a strategy or goals in mind.

What winds up happening is that the posts aren’t…

Six Questions to Ask Yourself Before You Post Anything to Social Media

By Stefanie M. Marrone on September 9, 2020
Posted in Business Development, Business Referrals, Client Development, Content Marketing, Facebook, Instagram, Instagram, LinkedIn, Marketing, Networking, Social Media, Twitter
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Do you have a social media strategy? Do you have a social media editorial calendar? Do you plan out your posts in advance?

Most importantly, do you know WHY you’re…

Answers to Your Top Instagram Questions (and a Few Best Practices)

By Stefanie M. Marrone on July 19, 2020
Posted in Branding, Business Development, Content Marketing, Evergreen Content, Instagram, Instagram, Marketing, Personal Branding, Social Media
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Instagram is still a largely unused social media platform for law firms and that gives it a lot of potential for those firms that decide to incorporate it into their social strategy if they use it wisely. (Remember, for most law firms and B2B companies, LinkedIn is still the most important social channel and the one that will help you generate the most leads, so it should be at the cornerstone of your social media marketing efforts).

I’ve been getting a lot of questions about Instagram best practices, so I wanted to dedicate an article to answer them. The most common question I’ve received, “Is it worth the time and resources to creating and maintaining an Instagram presence?” Read on to learn the answer to this question and many more.

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Stefanie Marrone advises law firms (of all sizes), professional service firms, legal tech and B2B companies, professional associations and individuals on the full range of marketing and business development consulting services

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