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Why You Need to Care About Generation Z When it Comes to Your Marketing Efforts

By Stefanie M. Marrone on January 19, 2021
Posted in Business Development, Business Referrals, Client Development, Marketing
Generation Z

The marketing industry has been hyper focused on Millennials for the past two decades, but they have already peaked as a percentage of the adult population, making up just over…

Why it’s Important to Find Your Authentic Voice When Creating Social Media Posts

By Stefanie M. Marrone on January 19, 2021
Posted in Facebook, Instagram, LinkedIn, Marketing, Personal Branding, Social Media, Twitter
Find your voice

Customers aren’t interested in businesses that publish dry, corporate-style social media posts.

Instead, let your brand’s personality shine through in everything you share on social media.

Be yourself. Be authentic.…

Sales

Social Media Advertising Basics

By Stefanie M. Marrone on January 19, 2021
Posted in Facebook, Instagram, LinkedIn, Social Media

While social media isn’t a place to be overly salesy, it is a marketing channel and you shouldn’t ignore the opportunity to use it to help you make sales as…

Why You Should Use Facebook as Part of Your Marketing and Business Development Strategy

By Stefanie M. Marrone on January 19, 2021
Posted in Facebook, Social Media
Facebook-logo-500x350

Let’s start with one simple fact: your business needs a social media presence.

It doesn’t matter if you run a small local company or a big national organization. Social media…

Guest Post: Why You Should Use LinkedIn Messaging

By Stefanie M. Marrone on January 19, 2021
Posted in LinkedIn, Networking
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This is a guest post by Joshua Baron, a lawyer in private practice in Salt Lake City, Utah.

Messaging is the best and most underutilized tool on LinkedIn.

I used…

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What You Can Do to Support the Work of Dr. Martin Luther King Jr.

By Stefanie M. Marrone on January 18, 2021
Posted in Diversity & Inclusion

Most of my posts on LinkedIn provide advice on how to build your brand and your business using social media and marketing tools. But the most important posts are those…

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Guest Post: Why Networking and Referrals are so Important

By Stefanie M. Marrone on January 18, 2021
Posted in Business Referrals, Marketing, Motivation, Personal Branding, Personal Development

This is a guest post by Josh Baron, an attorney in Salt Lake City on the importance of networking and referrals, and never knowing how or where you will meet…

20 Things it’s Never too Late to Do

By Stefanie M. Marrone on January 17, 2021
Posted in Motivation, Personal Development, Wellness
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We are all works in progress with so much potential to become our best selves. It’s so easy to get caught up in our every day lives and habits so …

Why It’s Important to Unplug Sometimes

By Stefanie M. Marrone on January 17, 2021
Posted in Motivation, Wellness
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I am an entrepreneur and run my own business, which means that I rarely take a day off.

There’s not a day that goes by where I’m not checking my…

Why You Should Unfollow, Delete and Block People on Social Media

By Stefanie M. Marrone on January 17, 2021
Posted in Personal Branding, Personal Development, Reputation Management, Social Media
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Unfollow. Delete. Block.

It’s in your hands. You have control over who has access to you on social media and what you see.

I recently did a personal social media…

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Stefanie Marrone advises law firms (of all sizes), professional service firms, legal tech and B2B companies, professional associations and individuals on the full range of marketing and business development consulting services

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