It’s so easy to forget to be client-centric all the time especially during this extraordinary past 7 months filled with new stressors and pressures.
It’s also easy to be forgotten
Five Secrets to Legal Directory Ranking Success
Despite the fact that most in-house counsel do not and will continue not to make their outside counsel hiring decisions based on directory rankings, they are still important as part
Your Daily Twitter Social Media Marketing Action Plan
For those of you on Twitter, here are a few ideas to help boost your followers and engagement on the platform. The best part? None of these take a long
Women Who Wow – Olivia Kiratu
Sometimes social media really works wonders in bringing people together who you wouldn’t have had the opportunity to meet otherwise. One such person who LinkedIn brought into my life is
What to Say on Social Media When You Have Nothing to Say: Create a Campaign Focused on Highlighting Your Key Employees
Here’s an idea for what to say on social media when you’re running low on things to say.
A great idea to reuse and repurpose your content (and headshots) is
Join Me on September 22 for an LMA Tech Midwest Panel on 10 Pandemic Friendly LinkedIn Tips Your Lawyers Need to Know
Every few years I get the opportunity to speak with my friend and industry leader Adrian Dayton on a social media panel. This is the year!
Join me and Adrian
Six Questions to Ask Yourself Before You Post Anything to Social Media
Do you have a social media strategy? Do you have a social media editorial calendar? Do you plan out your posts in advance?
Most importantly, do you know WHY you’re
25 Skills Every Entrepreneur Should Cultivate
As a new entrepreneur myself, here are a few skills I think every entrepreneur should have/cultivate:
- Focus
- Creativity
- Resilience
- Humility
- Generosity
- Flexibility
- Communication
- Negotiation
- Delegation
- Leadership
- Marketing and sales savvy
How to Grow Your Social Media Presence and Followers
Here are a few ideas to organically grow your social media presence and followers on any social channel (only go where your clients/customers and prospects are):
- Build an editorial calendar
Why it’s Important to Regularly Update Your Practice and Industry Descriptions (and Write Them in Client-Centric Terms)
If you do it, make sure you say it.
I’m working with a few professional services organizations that have not updated their practice areas or industries in number of years.