I’m excited to speak to the NALSC (National Association of Legal Search Consultants) Fall Symposium today on how to use LinkedIn in a changed marketplace. I’ll be showing attendees, who
A Handy Guide to Create Compelling Social Media Posts
What is the secret sauce to effective social media content?
I always use the following principles to guide me when creating my personal social media posts, company posts and any
Breaking LinkedIn News: LinkedIn Stories Is Now Available to Company Pages in the United States
I have some major LinkedIn news to report – company pages in the U.S. can now use LinkedIn Stories starting today.
If you’re a LinkedIn geek like me, you’ve been
How (and Why) to Easily Customize Your LinkedIn URL
Why? Having one will better enable you to use your LinkedIn profile
The Correct Image Sizes for LinkedIn Pages and Career Pages
I always say that every social media post should have an accompanying and correctly sized image with it (which you can easily create using canva.com).
Here are the updated image
How You Can Turn One Piece of Content Into Other Unique Formats
So many organizations and individuals spend lots of time creating great content but then they post it once to their web site and social media (I call this “one and
LinkedIn Launches Stories Feature in U.S. – Here’s What You Need to Know
This is a big day for LinkedIn users.
LinkedIn Stories launched today in the United States bringing a professional twist to the 24-hour stories format. As with many of its
Your Daily Twitter Social Media Marketing Action Plan
For those of you on Twitter, here are a few ideas to help boost your followers and engagement on the platform. The best part? None of these take a long
Women Who Wow – Olivia Kiratu
Sometimes social media really works wonders in bringing people together who you wouldn’t have had the opportunity to meet otherwise. One such person who LinkedIn brought into my life is
What to Say on Social Media When You Have Nothing to Say: Create a Campaign Focused on Highlighting Your Key Employees
Here’s an idea for what to say on social media when you’re running low on things to say.
A great idea to reuse and repurpose your content (and headshots) is