What kind of content should you share on social media, especially during a global pandemic? Here are a few ideas that can be adapted fo any size company.
1. Educational
Today’s LinkedIn tip (via video) is about the notifications section. This area gives you a treasure trove of useful information on job moves, work anniversaries and the accomplishments of your…
Here are some quick ideas on how to stay focused, centered and avoid distractions in a time when nothing is normal.
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Although we can’t get together in person, webinars are a great tool to connect with others and continue learning at a distance.
I have a number of upcoming programs that…
Here are some tips on how to develop a strong personal social media content strategy to raise your profile and build your brand.
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Please join me for the Association of Legal Administrators, New York City Chapter virtual program on April 21 at 12pm ET on how to market your firm and your lawyers…
The next woman in the Women Who Wow series is my former colleague and friend Helena Lawrence. Based in Washington, DC, Helena is the Senior Marketing & Business Development Manager for Orrick’s Cyber, Privacy & Data Innovation Practice. She works with lawyers across eight countries, on three continents to create go to market strategies, client retention and growth plans. Learn more about Helena below.
As we are in the midst of the COVID-19 outbreak, online networking has never been more important to stay top of mind and build connections.
There are three essential building blocks of LinkedIn – your profile, your connections and your interaction on the platform. I find that many professionals focus on the first one – creating a strong profile, but they don’t take it to the next level by strategically building their network (meaning sending and accepting connection requests) and maintaining a consistent presence through liking, commenting and sharing posts.
Here are some ways you can fire on all cylinders when it comes to strengthening your LinkedIn presence. Remember that LinkedIn is where business professionals gather, do research and look for information especially now.