Here are some tips on how to develop a strong personal social media content strategy to raise your profile and build your brand.
- Build a strong LinkedIn profile that highlights
A Few Words of Motivation During the COVID-19 Pandemic
A reader of my blog sent me the following note in response to my post about what happened to me outside of Starbucks yesterday on my birthday.
She said, “The human spirit is stronger than anything that can happen to it.” I love this quote for many reasons. It’s motivating and powerful, and exactly what I needed to hear after that coffee experience and what I’ve been through this year.
We are all going through a lot right now with the coronavirus pandemic. I think it amplifies any feelings of grief and our anxieties and stresses.
Women Who Wow: Helena Lawrence
The next woman in the Women Who Wow series is my former colleague and friend Helena Lawrence. Based in Washington, DC, Helena is the Senior Marketing & Business Development Manager for Orrick’s Cyber, Privacy & Data Innovation Practice. She works with lawyers across eight countries, on three continents to create go to market strategies, client retention and growth plans. Learn more about Helena below.
How to Quickly Build Your LinkedIn Network
As we are in the midst of the COVID-19 outbreak, online networking has never been more important to stay top of mind and build connections.
There are three essential building blocks of LinkedIn – your profile, your connections and your interaction on the platform. I find that many professionals focus on the first one – creating a strong profile, but they don’t take it to the next level by strategically building their network (meaning sending and accepting connection requests) and maintaining a consistent presence through liking, commenting and sharing posts.
Here are some ways you can fire on all cylinders when it comes to strengthening your LinkedIn presence. Remember that LinkedIn is where business professionals gather, do research and look for information especially now.
10 Relationship Building Ideas During the Time of Social Distancing
While we all have to do our part by staying apart physically, online networking and content marketing are tools that every professional and company should use to market themselves (in an appropriate way) and their company. The worst thing you can do is to do nothing right now. We will all be relying on social media more than ever before in the foreseeable future, so it would be wise to embrace it now.
The most important question you should ask yourself right now is “how can we support our clients and our profession during this time”? Let that be your guiding light.
Here are some ways you can build relationships during the era of social distancing and quarantining. They just require a more human and online touch.
Why I’m Extra Thankful Right Now
It’s so easy to get caught up in the sadness and uncertainty of the current public health crisis, but so many of us have so much for which we should be thankful and grateful.
It’s important to look on the bright side of things and count our blessings in a time when it’s so easy to feel sad and have a loss of control.
I hope this list inspires you to think about the bright moments in your life too.
How to Remain Connected to Friends and Family During COVID-19
I attended my very first virtual birthday party this week as well as my first Passover, and I’ll be hosting a virtual Easter tomorrow. My birthday is this upcoming Tuesday and that celebration will also be virtual. It’s all very odd if I’m being honest, but it’s the only way we can remain connected to our loved ones right now, so I’ll do it.
Why You Don’t Always Need a Plan and What to Do When Life Throws You Curveballs
If I’ve learned anything over the past few months it’s that you don’t always need a plan. Plans and life can go awry for reasons out of your control.
My
How to Bounce Back From Being Let Go During the Coronavirus
The world in which we live in today is extraordinary, with mass layoffs happening each week.
When you lose your job due to circumstances that are out of your control, such as your company just cannot afford to keep you, it’s difficult to process, because it’s not that you did anything wrong.
The current pandemic has brought U.S. unemployment to an all-time high, and has put our economy and so many lives on hold.
Because the coronavirus happened so suddenly, it was a crushing blow for many who were unprepared and who live paycheck to paycheck. Those who are lucky to still have jobs are finding themselves dealing with salary cuts, no bonuses and sometimes reduced hours or furloughs. The employers that will emerge stronger are those that treated their employees with care and empathy.
The bright side is that you can emerge from these situations as a stronger, better version of your professional self and use this time to propel you to greater success and work situations that are a better fit for you.
Please Treat Your Employees With Empathy Especially During the Coronavirus
Just a quick reminder for everyone but especially employers to use the utmost care and empathy when having to make hard decisions about layoffs, furloughs and salary cuts.