The way you format your LinkedIn posts is just as important as what you say.
Given that reading online is 25% slower than in print and attention span becomes shorter
How to Structure Your LinkedIn Posts for Maximum Impact
How to Get Started Posting on LinkedIn
This is a guest post by Shaun Sethna, the Deputy General Counsel at Altisource in Houston, who I met on LinkedIn (of course!) on how he started posting content
10 Productive Things You Can Do on LinkedIn Today (Especially if You Are Uncomfortable Given What’s Happening in the World Today)
Are you also feeling uncomfortable posting on LinkedIn given what’s happening in Ukraine? I do. I posted yesterday about the importance of not being tone-deaf or insensitive right now and
Webinar on March 25 – Effectively Marketing Your Small and Mid-Size Law Firm in 2022 and Beyond
In this free webinar on March 25 at 1pm ET, I will explore marketing strategies and tactics that solo, small law firms and mid-size law firms can use to market
How To Not Be Tone Deaf or Inappropriate in Social Media Marketing
A lot of people are asking me what is appropriate to post on social media and to send out via email when it comes to marketing in light of what’s
10 Productive Things to Do When You Don’t Know What to Post on LinkedIn
Drawing a blank when it comes to what to post on LinkedIn? 🤔
It’s not always easy to generate a steady stream of value-added, original content – even I struggle
10 Ways to Easily Achieve Success on LinkedIn
I’m often asked how I’ve achieved success on LinkedIn to build a network of almost 12K followers/connections. It took a lot of trial and error – and here’s what I
How to Improve Your SEO by Repurposing Video and Podcast Transcripts
One of my favorite marketing tips is to use the transcripts from your webinars and podcasts to create additional content from them.
Incorporating video and podcasts in your marketing strategy
How to Create 11 Pieces of Content From one Podcast
In our busy lives it’s so important to work smarter not harder, and that goes for the content you create as well.
You’ve already spent a lot of time and
The One Thing You Should Do on LinkedIn Today – Get a Copy of Your Data Archive to Build Your Content Calendar
Have you ever wished you could get a download of all of your past LinkedIn posts through the years? Well you can! Here’s how.
The easiest and fastest way to