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How to Make Your Content Less Boring and Forgettable

By Stefanie M. Marrone on October 13, 2021
Posted in Branding, Business Development, Business Referrals, Content Marketing, Evergreen Content, LinkedIn, Marketing, Motivation, Personal Branding, Social Media
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Most content on LinkedIn is boring. It’s dry. It has no personality. It’s forgettable. And it’s too self-promotional.

The best way to sell yourself and your services to provide value…

How to Create a Successful YouTube Marketing Strategy

By Stefanie M. Marrone on October 11, 2021
Posted in Business Development, Content Marketing, LinkedIn, Marketing, Personal Branding, SEO, Social Media, Video
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Building a successful YouTube channel is not easy!

I regularly post what I think is helpful content on my YouTube channel and have been trying to build an audience for…

How to Create More Efficient and Effective Content

By Stefanie M. Marrone on October 11, 2021
Posted in Content Marketing, Evergreen Content, Law firms, LinkedIn, Marketing, Motivation, Networking, Personal Branding, Personal Development, Social Media
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We spend so much time creating content and often, we make the mistake of posting it only once to social media. This is what I call “one and done.”

Remember…

How to Get Started Creating Videos for Social Media

By Stefanie M. Marrone on October 9, 2021
Posted in Content Marketing, Law firms, LinkedIn, Personal Branding, Social Media, Video
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Creating video for social media it’s not easy, but it is well worth the time and effort.

Video content typically performs best with most social media platform algorithms, because it…

D227BC7C-270E-4565-884A-0C1E3EC0FE99

How to Better Reuse and Repurpose Your Content

By Stefanie M. Marrone on October 9, 2021
Posted in Content Marketing, LinkedIn, Personal Branding, Social Media

We spend so much time creating content and often, we make the mistake of posting it only once to social media. This is what I call “one and done.”

Remember…

10 Ways to Enhance Your Personal Brand

By Stefanie M. Marrone on October 7, 2021
Posted in Branding, Business Development, Business Referrals, Career Development, Client Development, Content Marketing, LinkedIn, Marketing, Motivation, Networking, Personal Branding, Personal Development, Public Relations, Reputation Management
Personal branding best practices

It’s not easy to find time for marketing yourself, but it’s essential in order to stay top of mind with your clients and prospects and others who may want to…

What to Do When Your Social Media Posts Aren’t Doing Well

By Stefanie M. Marrone on October 7, 2021
Posted in Career Development, LinkedIn, Motivation, Networking, Personal Branding, Personal Development, Social Media
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My social media posts haven’t been doing well lately, and I’m not entirely sure why. It’s been quite discouraging, since this is what I do for a living!

I don’t…

1

How to Write Better Social Media Posts Announcing Your Super Lawyers or Chambers Rankings

By Stefanie M. Marrone on October 6, 2021
Posted in Awards, Business Development, Business Referrals, Career Development, Client Development, Legal Directories, LinkedIn, Marketing, Personal Branding, Social Media

Here’s how to write better social media posts to promote your legal guide rankings such as Chambers or Super Lawyers.

Don’t make it all about you or start off with…

Basics of LinkedIn Company Page (2)

LinkedIn Company Page Basics

By Stefanie M. Marrone on October 6, 2021
Posted in Law firms, LinkedIn, Social Media

Here are a few LinkedIn Company Page basic steps to take to optimize your page and help it obtain greater visibility.

  • Banner image: Select an image for the top of

…

How to boost blog readership (1)

How to Increase Readership for Your Blog

By Stefanie M. Marrone on October 5, 2021
Posted in Blogging, Business Referrals, Client Development, Content Marketing, Legal Recruiting, LinkedIn, Marketing, Motivation, Networking, Personal Branding, Personal Development, SEO, Social Media, Twitter, Video, Web site

When I first started my blog it hardly got any traffic. I spent many hours writing content for it and was quickly discouraged. Writing great content doesn’t mean your blog…

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Stefanie Marrone advises law firms (of all sizes), professional service firms, legal tech and B2B companies, professional associations and individuals on the full range of marketing and business development consulting services

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