As so much writing is being done right now during the COVID-19 outbreak, causing a content tsunami for clients who likely feel overwhelmed at the sheer volume of options to read, I wanted to highlight a few key points to keep in mind to draft stronger alerts and blog posts.

It’s never been more important to use LinkedIn regularly as we are now exclusively having to network online and conduct most of our social lives and business by video conference, email and phone during the COVID19 outbreak.

So what can you do right now to build your brand and business during this uncertain time? The answer is to regularly use LinkedIn.

My content tip for today is to showcase your expertise and help others by offering clients and the general public access to offer educational resources about the coronavirus.

For example,