People ask me all the time about how they can go viral on LinkedIn.
Especially after one of my recent LinkedIn posts gathered 12K likes and over one million views
How to Create Content on LinkedIn That Goes Viral
How to Use Your Law Firm Web Site for Branding, Lead Generation and Recruiting
Many of us work in fields where our website content can be well, boring or dry. But your content doesn’t have to put people to sleep, like the site my
How to Make Your Content Work Harder and Smarter
You can make your content work harder and smarter for you by repurposing and updating your content into:
- Blogs
- Videos
- Podcasts
- Case studies
- Multiple social media posts
- Company history/milestones
- Collages
Quick Actions to Take on LinkedIn to Build Your Brand, Connections and Business
Here are a few quick actions you can take on LinkedIn to meaningfully engage with connections, strengthen your brand, be a subject matter expert and bring in leads.
And the
Why Law Schools and Law Firms Should Create a Mandatory Marketing and Business Development Course
Law firms and law schools should create a mandatory course on marketing and developing business and client relationships so that associates have the necessary skills they need to thrive at
What to Avoid Doing on LinkedIn – Social Media Nightmares
In the spirit of Halloween, I’ve put together a few common social media nightmares that I see here on LinkedIn.
They undermine the success of your personal branding and business
The Simple Reasons Why Your LinkedIn Posts Aren’t Doing as Well as They Should Be
Here are the simple reasons why your LinkedIn posts aren’t doing as well as they could be.
They are too much about you.
They’re not written with your audience in
What Do In-House Counsel Really Want From Their Law Firms?
2021 has been an unprecedented year in the legal industry. While firms were cautious during the first part of Covid, they emerged late last fall and into 2021 with a
Free Webinar on November 10 – How to Go Viral on LinkedIn
I recently went viral on LinkedIn, getting over one million views and 10,000 likes on a single post.
I knew the post would do well, but it not this
Why You Shouldn’t Feel Bad for Blocking, Deleting or Unfollowing People on Social Media
Unfollow. Delete. Block. Repeat.
Who follows you and who you follow on social media is completely in your hands.
You have total control over who has access to you on