It is so important to check the number of followers that a hashtag has before you use it.
Just changing a letter can make a huge difference in the number
Here are some must-incorporate ideas to grow your social media presence and clout, and your followers for any size firm and individual.
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What is the secret sauce to effective social media content?
I always use the following principles to guide me when creating my personal social media posts, company posts and any…
This is not the year to take a break from social media during the summer. Instead this is the time to focus on your business development and branding efforts.
I don’t know anyone right now especially (or ever) who would say they have enough clients or work. I think everyone is nervous about the economy, the ability to maintain their current volume of work, bring in future clients and support their people.
That being said, it’s incredibly important to ensure your current clients are happy and that you are consistently generating new sources of leads and referrals.
Here are 25 ideas on how to do that, which now involves shifting your strategy from in-person networking and client entertaining to having a strong online presence and thought leadership platform. If you have never used LinkedIn, written an article or blog post or spoken at a webinar, now is the time to pivot to doing all of these. It is never too early or late to start marketing yourself or your firm.