Right before the pandemic, I was invited to speak at a conference (see the photo here) all because of a LinkedIn post. Someone in my network saw the post and
How LinkedIn Can Lead to New Business
Why Sharing Meals with Others and Never Eating Alone is Important Both Personally and Professionally
As an Italian American, I’ve had and made a lot of great meals that include pasta. (Thank goodness I’m not gluten intolerant!)
This picture shows one of my favorite quotes
Women Who Wow: Liz Sobe
I’ve known Liz Sobe for years and served on a Legal Marketing Association board with her. While on that board she said something to me that has become one of my guiding principles in life – “assume good intent.” Such wise words from a wise woman!
Liz is a marketing communications professional with extensive experience in legal and private equity markets. To maximize her team’s delivery of top-quality client service, Liz uses a collaborative approach, personalizing relationship-development initiatives both internally and externally.
Known for her inclusive, results-oriented approach to the business of marketing communications, Liz is an industry leader. She has held many leadership roles in professional services organizations, including the Legal Marketing Association and International Legal Technology Association.
Learn more about Liz in this installment of Women Who Wow.
14 Tips on How to Build a Strong Personal Social Media Content Strategy
Here are some tips on how to develop a strong personal social media content strategy to raise your profile, strengthen relationships and even bring in new business.
- Spend the time
How to Get Started Posting on LinkedIn
This is a guest post by Shaun Sethna, the Deputy General Counsel at Altisource in Houston, who I met on LinkedIn (of course!) on how he started posting content
The One Thing You Should Do on LinkedIn Today – Get a Copy of Your Data Archive to Build Your Content Calendar
Have you ever wished you could get a download of all of your past LinkedIn posts through the years? Well you can! Here’s how.
The easiest and fastest way to
Social Media Success Strategies Any Professional Can Implement Today
Social media has been one of the key ways I built my brand and business over the years.
It took time and dedication, but once I figured out how to
10 Ways Anyone Can Build Their Business and Brand Using Social Media
Social media has been one of the key ways I built my brand and business over the years. It took time and dedication, but once I figured out how to
How to Never Run Out of Social Media Post Ideas
Are you struggling when it comes to what to write on LinkedIn or on other social media channels? Well you’re not alone. It’s easy to lose your focus or not
New LinkedIn Tool – How to Create and Effectively Use a LinkedIn Poll
A few weeks ago, I tried my very first LinkedIn poll and the engagement was through the roof. I had heard these types of posts did very well because people are inclined to engage with posts where you ask for their opinions.
LinkedIn polls help to initiate conversations, engage with your connections, serve as the basis of an article, help you come up with a future webinar or article topic, and keep you top of mind with your network.
With a LinkedIn poll, you ask a question and then give a few multiple choice possible responses from which people can choose.
People can write another answer in the comments so it also fosters discussion. I’ll publish the results of the poll I did soon, but in the meantime, let’s delve into how to create a LinkedIn poll.
Here’s how to do it (PS – it’s super easy and you can do it from your profile page, a group or a LinkedIn company page if you are an administrator).