Most people aren’t utilizing social media – particularly LinkedIn – for promoting their brand or growing their business.
In fact just one percent of people who use LinkedIn actually post
How to Create a Strong LinkedIn Profile Cover Image
One of the most important areas on your LinkedIn profile that most professionals and businesses don’t properly optimize is the cover image area.
So how can you do it better
The Three Questions You Should Ask Yourself Before You Post Anything to Social Media
Before I post anything to social media, my rule of thumb is to ask myself the following questions:
- Will anyone but me care about this?
- Does this help anyone else?
Why it’s Important to Only Do Marketing Activities That Really Interest You
I’m going to give you some unconventional advice today.
You don’t need a blog. Or a podcast. Or an Instagram. Or a TikTok. Or to even post on LinkedIn.
What
20 Effective Social Media Best Practices for Any Size Law Firm
Being effective on social media in professional services takes planning, creativity and participation from lawyers and employees, but you really don’t need a big budget or a big team to
How to Set Goals That You’ll Actually Accomplish in the New Year
I personally hate the term “new year’s resolutions” and maybe you’re with me on this too.
I also never stick to resolutions whether they are in my personal or professional
Content Marketing Idea: Create a Year-End Email and Social Media Post
I have an idea for you to engage with your clients and prospects this time of year – send them a year-in-review email.
An effective year-in-review email strengthens confidence in
How to Jumpstart Your Marketing Efforts for the New Year
Don’t let the last week of the year go to waste when it comes to your marketing and business development efforts.
Instead use this time to your advantage while everyone
End-of-Year Marketing To-Do’s to Build Your Brand and Business
Don’t let the last few weeks of the year go to waste when it comes to your marketing and business development efforts.
Here are a few actions you can take
Why Cultivating Relationships is Key to Your Success
When it comes to being successful – not just in business and in every other aspect of your life – help, believe in and care for others, and show people