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Why You Should Always Include an Image with Every Social Media Post

By Stefanie M. Marrone on December 27, 2019
Posted in Branding, Business Development, Career Development, Client Development, Content Marketing, Evergreen Content, Lead Generation, LinkedIn, Marketing, Personal Branding, Social Media, Twitter
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One of the most important ways you can enhance your social media efforts, see real ROI and increase engagement is to always include an image with your social posts.

You…

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Your Social Media Marketing Action Plan for the New Year

By Stefanie M. Marrone on December 17, 2019
Posted in Blogging, Branding, Business Development, Career Development, Client Development, Content Marketing, LinkedIn, Marketing, Motivation, Personal Branding, Personal Development, Social Media

Today, social media success is so much more than measuring your likes, comments and shares. It’s about looking at the real return on investment of your strategy and tactics over…

How to Use the Humblebrag Approach to Build Your Online Network

By Stefanie M. Marrone on December 16, 2019
Posted in Business Development, Career Development, Client Development, Content Marketing, LinkedIn, Marketing, Motivation, Personal Branding, Personal Development, Social Media
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Here’s a social media tip for this Monday: Share your successes on social media but don’t overshare (and spread the love to your top clients/contacts).

What I mean by this…

Why You Should Invest in Personal Branding

By Stefanie M. Marrone on December 12, 2019
Posted in Business Development, Career Development, Client Development, Content Marketing, Personal Branding, Personal Development
Personal branding best practices

Personal branding is a great way to set yourself apart from your competitors and will help you establish yourself as a thought leader and expert in your field. Having a…

How to Use the New Year to Reignite Client Relationships

By Stefanie M. Marrone on December 12, 2019
Posted in Client Development, Content Marketing, Evergreen Content, Holiday Card, Lead Generation, Marketing, Motivation, Social Media
happy new year

Here’s a marketing idea to try: Instead of sending holiday cards, which is the tried and true holiday greeting used by professional service firms and often get lost in the…

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Instagram Is Removing Likes on Posts in the U.S. – What You Need to Know

By Stefanie M. Marrone on November 13, 2019
Posted in Branding, Content Marketing, Instagram, Instagram, Lead Generation, Marketing, Personal Branding, Social Media

Breaking Instagram news – the total number of likes on posts from others – which currently appear as hearts on the app – will disappear from certain test users Instagram’s…

Why I Do What I Do

By Stefanie M. Marrone on November 11, 2019
Posted in Business Development, Business Referrals, Career Development, Client Development, Content Marketing, LinkedIn, Marketing, Motivation, Networking, Personal Branding

If you know me or have seen me speak, you can tell that I am very passionate about what I do – and it makes it all worthwhile when you…

12 Easy Ways to be More Successful With Your Content Marketing Efforts

By Stefanie M. Marrone on November 10, 2019
Posted in Branding, Business Development, Content Marketing, Evergreen Content, Lead Generation, LinkedIn, Personal Branding, Personal Development, Social Media

Content marketing takes time and effort, but staying top of mind with your target audiences is a key goal to marketing and business development – and providing value-added content is…

Facebook Adds New Work Group Functionality Enabling Users to Keep Work and Personal Separate

By Stefanie M. Marrone on November 6, 2019
Posted in Content Marketing, Facebook, Social Media

As Social Media Today reported, Facebook has launched a new groups option called ‘work groups,’ which, Facebook says, will help people “connect with their coworkers more easily.” The option seeks…

Why You Should Curate Content

By Stefanie M. Marrone on November 6, 2019
Posted in Content Marketing, Evergreen Content, LinkedIn, Marketing, Personal Branding, Personal Development, Social Media
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Curating content gives you the ability to cover a much broader set of topics than you would be able to cover on your own if you were to depend solely…

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Stefanie Marrone advises law firms (of all sizes), professional service firms, legal tech and B2B companies, professional associations and individuals on the full range of marketing and business development consulting services

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