Every professional should always be thinking about ways to build their book of business and brand, as well as how to develop stronger relationships with clients and referral sources.
Maintaining
15 Ways to Strengthen Your Business and Brand
Why You Should Always Create an Image to Accompany Your Social Media Posts
One of the most important ways you can enhance your social media efforts, see real ROI and increase engagement is to always include an image with your social posts.
You
How Site Visits Can Enhance Your Client Relationships
Here’s a client development tip for you as everyone heads back to work and gets ready for 2020 – carve out the time in your schedule to do client site
How to Use Twitter to Build Your Brand
Using Twitter is a great way to enhance your personal brand as well as your firm brand. It can be hard to find time to write long-form, but tweets are short and you have control over them yourself, making it easy to create and share content on the platform. Importantly, it is also easy to engage with leaders in your practice area or industry, to raise your profile.
Why I Do What I Do
If you know me or have seen me speak, you can tell that I am very passionate about what I do – and it makes it all worthwhile when you
How to Be More Successful with your Content Marketing Efforts
Content marketing can take up a lot of time and effort. I wanted to share some ideas on what actually can make your content marketing efforts successful and worthwhile –
Join Me on November 7 for the New York City Bar’s Small Law Firm Symposium
I’m thrilled to once again present a session at the New York City Bar’s Small Law Firm Symposium, which will be held on November 7. This year I will be
Networking Best Practices Designed to Generate Business and Enhance Your Brand
I was thinking a lot about networking today as I worked on a project for the lawyers at my firm who are participants in our pipeline business development program where we meet monthly and discuss lead generation and client retention, as well as branding strategies. It’s open to lawyers of all levels – from the most junior to the most senior – proving that you are never too young or old to start building your book of business.
I put together some thoughts for them and an exercise for them designed to help them build their professional network, and I thought I would also share it with you in case it was helpful in expanding your networks too.
What’s on my LinkedIn Wish List Today
Hey LinkedIn, you’ve been making great strides for your users, but the holidays are coming and there’s so much more you can do to hit some major pain points. Here’s
How to Ensure Your Firm’s Social Media Strategy Supports Your Business Development Goals
You only have four months to make a real difference in your business development and marketing efforts from now until the end of the year. Social media success is so