One of my clients forwarded me an email from a company purporting to be able to “fix” negative Glassdoor reviews. I sent her an explanation in response and wanted to
Why Glassdoor Is so Important and How to Improve Your Glassdoor Reviews
LinkedIn Rolls Out Events Feature on Company Pages Due to COVID-19
In what is a major game changer on LinkedIn, the platform has rolled out its new Events option to all company pages as part of its efforts to assist companies dealing with the impact of COVID-19.
With so many in-person industry events and conferences either canceled or postponed as a result of the COVID-19 outbreak, the new LinkedIn Events feature is helpful to find meaningful ways to connect and promote virtual events to your followers, such as meetups, coffee breaks, happy hours, CLE programs or webinars.
How to Remain Connected to Friends and Family During COVID-19
I attended my very first virtual birthday party this week as well as my first Passover, and I’ll be hosting a virtual Easter tomorrow. My birthday is this upcoming Tuesday and that celebration will also be virtual. It’s all very odd if I’m being honest, but it’s the only way we can remain connected to our loved ones right now, so I’ll do it.
Reminiscing About the 2019 LMA Annual Conference
The photos in my Facebook memories can be reminders of great times in the past or painful memories of people who disappointed or hurt me. Also given current conditions and
How Promoting Others Can Bolster Your Brand and Network
Promoting the successes of others in your network can build stronger relationships and lead to new business, especially now when we are relying so much on online networking to keep
Five Secrets to Legal Directory Ranking Success
Despite the fact that most in-house counsel do not make their outside counsel hiring decisions based on directory rankings, they are still important as part of the overall mix of public information about law firms and the lawyers who work at them – especially with the power of Google searches.
How to Create a Successful Content Marketing Strategy at Your Company
Many firms and lawyers spend the time to create strong content but then they post it just once on social media. I call this “random acts of content.” This is
Watch Legal Marketing Coffee Talk Every Day at 2pm on Facebook Live
I hope you will tune in to watch Legal Marketing Coffee Talk each day with me and Rob Kates. Every day we feature an interview with someone in the legal
Why You Should Thank Your Mentor Today and Mentor Someone
This is a photo from from the 2012 Legal Marketing Association annual conference when my dear friend and mentor Wendy Bernero was inducted into the hall of fame.
Wendy is
How to Increase and Engage Your LinkedIn Company Followers
Writing is my outlet – can you tell? It keeps me busy and less stressed. Helping others helps me.
That being said, here’s my latest JD Supra article on why