Content marketing and sharing content via email and social media has never been a more important way to communicate with clients and prospects, and to build your brand and business.
Content Marketing Best Practices in Any Type of Market
Tech Tip: How to Correctly Position Your Webcam
Video chatting has never been more important to connect with others than it is today during this unprecedented time.
My dear friend Elizabeth Lampert posted some very useful information on
How to Effectively use LinkedIn During a Down Market
Now is the time to focus on your LinkedIn profile while you have more free time working from home during the coronavirus.
As so many of us have been forced
How to Adjust Your Content Marketing Strategy During the Current Crisis
The world in which we live has dramatically changed overnight. Your clients need you more than ever. They’re confused and anxious and wondering how the Coronavirus pandemic will affect their
How to Develop a Strong Social Media Strategy Even in a Down Market
Here are some tips on how to develop a strong personal social media content strategy to raise your profile, even in an uncertain time or a down market. Reach out
How to Achieve Success With Your Content Marketing Efforts
Here are a few quick tips for how to ensure you are maximizing all of the great content you create and use it to enhance your brand and build your
How to Easily Create Custom Images to Accompany Your Social Media Posts
I always say to never post anything to social media without an image because posts with images get much more engagement but what’s worse is to post an incorrectly sized
Why Now Is the Time to Invest in Developing Relationships
Strong relationships are the foundation of business development success in every industry during normal times and especially right now as we face the coronavirus together.
Lawyers especially need to invest
Updated: How to Develop a Strong Hashtag Strategy on LinkedIn
Hashtags are great tools to help your content become discovered and to build your brand and business (especially on LinkedIn), but only if you know how to use hashtags and
Key Points from Deborah Farone’s Legal Marketing in the Time of COVID-19 Article
I came across a great article by industry leader and friend Deborah Farone on law.com on legal marketing in the time of COVID-19. The line that resonated with me most