It’s the most wonderful time of the year – which means it’s time to send out holiday cards!
If you haven’t yet started to plan your holiday card, it’s not
Creative Ideas for Your Holiday Card
Why You Need an Email Marketing Strategy
It’s important to remember that just because you created a useful article or blog post or are hosting a timely webinar, there is no guarantee that anyone will actually know
Sign Up for the LinkedIn Profile Master Class on December 14
Join me for a LinkedIn Profile Master Class on December 14 where I will take you through all of the elements of a successful LinkedIn profile and how to optimize
Easy Ways to Increase Your Social Media Shares
If you want people to share your content, you need to make it easy for them to do it.
This is one of the main reasons why I see low
How I Manage My Social Media Posts
I’m often asked what I use for a social media editorial calendar to manage my posts and my clients’ posts.
If you don’t yet have an editorial calendar to manage
Podcast: Social Media, Content Marketing and Networking Tips for Lawyers
The National Law Review recently featured me on its podcast on all the reasons why lawyers need to use social media, content marketing and networking. Some highlights:
The firms that
The Three Step Formula for LinkedIn Success
Do you want to know why your LinkedIn posts aren’t doing as well as they could be?
They’re too much about you.
They’re not helpful.
They’re not written with your
How to Create Content on LinkedIn That Goes Viral
People ask me all the time about how they can go viral on LinkedIn.
Especially after one of my recent LinkedIn posts gathered 12K likes and over one million views
How to Use Your Law Firm Web Site for Branding, Lead Generation and Recruiting
Many of us work in fields where our website content can be well, boring or dry. But your content doesn’t have to put people to sleep, like the site my
How to Make Your Content Work Harder and Smarter
You can make your content work harder and smarter for you by repurposing and updating your content into:
- Blogs
- Videos
- Podcasts
- Case studies
- Multiple social media posts
- Company history/milestones
- Collages