I’m doing a free LinkedIn virtual training next Wednesday at 12:30pm ET on how one of my posts went viral (even I was shocked that it got 1 million views
Quick Actions to Take on LinkedIn to Build Your Brand, Connections and Business
Here are a few quick actions you can take on LinkedIn to meaningfully engage with connections, strengthen your brand, be a subject matter expert and bring in leads.
And the
Why Law Schools and Law Firms Should Create a Mandatory Marketing and Business Development Course
Law firms and law schools should create a mandatory course on marketing and developing business and client relationships so that associates have the necessary skills they need to thrive at
The One Thing Companies Need to Do to Stop the Great Resignation
If you want to keep your employees during this Great Resignation, here’s how.
Focus on your employees.
Ask what can make them more comfortable or supportive. It’s so simple but
How to Stop the Great Resignation and Hold Onto Your Associates at Your Law Firm
A law firm recently asked me if they could remove associate bios from their web site because they are worried about them being poached in this highly competitive and booming
How to Get More Media Coverage for Yourself
If you’re struggling with getting press coverage for yourself or your organization, here are some tips to help you.
My biggest tip – Don’t waste reporters’ time by sending them
Free Webinar on November 10 – How to Go Viral on LinkedIn
I recently went viral on LinkedIn, getting over one million views and 10,000 likes on a single post.
I knew the post would do well, but it not this
How to Celebrate National Paralegal Day on Social Media
National Paralegal Day is October 23, a day that honors the work of paralegals and legal assistants in law offices throughout the United States.
Why does it matter to you?
How to Use Social Media to Build Strong Relationships
I see so many people post content on social media that is self-promotional and all about themselves. Here’s why that’s a big mistake and a more effective alternative approach.
Supporting
Why Fear Based Marketing Doesn’t Work for Law Firms
A couple of months ago I got a ticket on route 80 in New Jersey.
This is my least favorite highway in New Jersey, because cops are hiding at multiple