I always say that LinkedIn is like a plant that keeps growing and you have to water it in order for it to flourish.
That means not just buying a
Sometimes it’s hard to encourage lawyers to market themselves given their full plates, work commitments and demands on their personal lives, but if you can show them why it’s in their best interest to focus on marketing and business development, you can often persuade them to do so.
Here are some of the ways I’ve been able to encourage lawyers to market themselves.
I will be speaking virtually to the Legal Marketing Association’s New York CMO SIG group on Using LinkedIn in 2022 and Beyond to Build Your Brand, Network and Business on…
To drive more traffic to your website, you need to give visitors a reason to keep coming back.
Your content needs to be high quality, recent and relevant, but you…
Are you also feeling uncomfortable posting on LinkedIn given what’s happening in Ukraine? I do. I posted yesterday about the importance of not being tone-deaf or insensitive right now and…
In this free webinar on March 25 at 1pm ET, I will explore marketing strategies and tactics that solo, small law firms and mid-size law firms can use to market…