I came across a great article by industry leader and friend Deborah Farone on law.com on legal marketing in the time of COVID-19. The line that resonated with me most
Join Me for an Expert Webcast on Effective Thought Leadership and Communication Strategies in the Time of a Global Crisis
Please join me for an Expert Webcast tomorrow, March 19, from 1pm to 2pm PDT on “Effective Thought Leadership and Communication Strategies in the Time of a Global Crisis.”
I’ll
Join Me for a Webinar on Legal Marketing in the Midst of the COVID-19 Crisis
It goes without saying that we are in uncharted waters. The COVID-19 crisis is impacting law firms, their employees and, of course, their clients. Events are being cancelled. Schools and
How to Become a Social Media Master
I’m often asked how do you know if your social media efforts are working, and other than resulting in new business, which may take time to materialize, there are other
Thank You to the New York City Bar Association for Inviting me to Discuss LinkedIn Best Practices
Despite coronavirus fears, we still had a good turnout of attendees at my New York City Bar Association program for small law firms and solo practitioners last night on how
Women Who Wow: Carolyn Sandano
Throughout the month of March and beyond, I will be spotlighting “women who wow” me on the blog– these are women I’ve met through my professional and personal lives. They are leaders who inspire and awe me, and push me to be a better version of myself. They are role models for the future generation of women. I think we can all learn from them.
Today I’m highlighting Carolyn Sandano, who I have known for many years through the Legal Marketing Association. Carolyn is a seasoned legal marketer who is always calm under pressure and offers wise advice. I can think of many occasions where she has supported not only me but other women and been generous with her time and counsel. Get to know more about Carolyn.
Women Who Wow: Emily Joslin
Throughout the month of March and beyond, I will be featuring spotlights with “women who wow” me – these are women I’ve met through my professional and personal lives. They are leaders in their fields who inspire me and push me to be a better version of myself. They are role models for the future generation of women.
In the first installment, meet Emily Joslin, a lifelong New Yorker who recently relocated to Florida for the next chapter of her life. Her career has pivoted in a very interesting way – she was a marketing executive in the financial services industry for many years, an entrepreneur in the wellness area and the founder of a nonprofit organization that sought to put kids on the path to philanthropy before she entered the entertainment business as an on-air host in Florida for a lifestyle show, Fly with Kevin Scott.
Emily is kind and strong, she is inspiring to me in so many ways. I met her unconventionally – we bonded over a shared connection and our experience with that person. We supported each other and became friends – I immensely value her advice and friendship. Emily is a great mom and friend, and she’s someone you should know more about. Here’s my interview with her.
10 Secrets to Social Media Success
I’m often asked how to make a real impact on your branding and business development efforts with social media and it’s really quite simple to do so – and often
Celebrating International Women’s Day at Baker McKenzie
Thank you so much to Baker McKenzie’s BakerWomen’s group for inviting me to speak about LinkedIn best practices and building your personal brand today. It was a great way to
How to Ensure Your Firm is Prepared for the Coronavirus Crisis
Many companies, including law firms, are trying to understand, appropriately react to and learn lessons from the unfolding coronavirus epidemic. As more countries report cases of the coronavirus (or COVID-19),