Being a successful content creator isn’t just about creating posts that promote you and your business. In fact that’s just a small part of what you should be doing.
It’s
Why You Need an Email Marketing Strategy
It’s important to remember that just because you created a useful article or blog post or are hosting a timely webinar, there is no guarantee that anyone will actually know
How to Make Your Web Site Content Less Boring
Many of us work in fields where our website content can be well, boring. Or maybe dry is a better way to put it.
But your content doesn’t necessarily have
Easy Ways to Increase Your Social Media Shares
If you want people to share your content, you need to make it easy for them to do it.
This is one of the main reasons why I see low
Podcast: Social Media, Content Marketing and Networking Tips for Lawyers
The National Law Review recently featured me on its podcast on all the reasons why lawyers need to use social media, content marketing and networking. Some highlights:
The firms that
The Three Step Formula for LinkedIn Success
Do you want to know why your LinkedIn posts aren’t doing as well as they could be?
They’re too much about you.
They’re not helpful.
They’re not written with your
How to Create Content on LinkedIn That Goes Viral
People ask me all the time about how they can go viral on LinkedIn.
Especially after one of my recent LinkedIn posts gathered 12K likes and over one million views
How to Conquer Your Feelings of Imposter Syndrome
Every day I have to silence that voice in my head that tells me that I have no business posting on LinkedIn because I don’t know anything.
Who am I
How to Use Your Law Firm Web Site for Branding, Lead Generation and Recruiting
Many of us work in fields where our website content can be well, boring or dry. But your content doesn’t have to put people to sleep, like the site my
How to Make Your Content Work Harder and Smarter
You can make your content work harder and smarter for you by repurposing and updating your content into:
- Blogs
- Videos
- Podcasts
- Case studies
- Multiple social media posts
- Company history/milestones
- Collages