I’ve known Liz Sobe for years and served on a Legal Marketing Association board with her. While on that board she said something to me that has become one of my guiding principles in life – “assume good intent.” Such wise words from a wise woman!

Liz is a marketing communications professional with extensive experience in legal and private equity markets. To maximize her team’s delivery of top-quality client service, Liz uses a collaborative approach, personalizing relationship-development initiatives both internally and externally.

Known for her inclusive, results-oriented approach to the business of marketing communications, Liz is an industry leader. She has held many leadership roles in professional services organizations, including the Legal Marketing Association and International Legal Technology Association.

Learn more about Liz in this installment of Women Who Wow.

I will be speaking virtually to the Legal Marketing Association’s New York CMO SIG group on Using LinkedIn in 2022 and Beyond to Build Your Brand, Network and Business on

In this Women Who Wow profile, get to know mid-size law firm Parker Ibrahim & Berg’s Partner and Director of Litigation Procedures (East Coast), Tracy DeWitt.

Tracy works closely with the heads of PIB Law’s litigation team in the day-to-day management of the firm’s East Coast litigation portfolio and the implementation of firm litigation policies and procedures. Tracy brings more than 25 years of litigation experience to her role. Connect with her on LinkedIn.

Here are some tips on how to develop a strong  personal social media content strategy to raise your profile, strengthen relationships and even bring in new business.

  1. Spend the time